Announcing Child Passenger Safety Week 2016
From Sept. 18-24, Britax will educate on proper car seat installation and everyday use.September 16, 2016
FORT MILL, S.C. – August 23, 2016: In support of Child Passenger Safety Week September 18-24, Britax Child Safety, Inc. will educate caregivers across the nation on proper car seat installation and everyday use. Britax will leverage its expertise as a longstanding innovative engineer of safe, high-quality and intuitively designed products to host events aimed at keeping children safe on the road.
Every day in America, seven out of 10 children ride in car seats that have not been installed correctly, or are in the wrong car seats for their age and size. However, according to the National Highway Traffic Safety Administration (NHTSA), approximately 96 percent of parents believe their child seats are installed correctly.
“Every 33 seconds, a child under 13 is involved in a crash. The events Britax will host during Child Passenger Safety Week are vital in bringing awareness to the proper ways to install and use a car seat,” said Sarah Tilton, Britax Child Passenger Safety Advocate. “When car seats and boosters are used properly, they can be instrumental in helping prevent deaths and injuries. This September, and every day of the year, Britax urges parents and caregivers to get their children’s car seats checked to be sure they’re in the right types of seats for their size and are harnessed correctly.”
Britax Child Passenger Safety Events and Announcements
Child Passenger Safety Week - Car Seat Check Events
In support of local Mecklenburg, N.C. and York, S.C. county parents, Britax is hosting a FREE car seat check event on Friday, Sept. 23, 2016 from 8 a.m. to 11:30 a.m. at its headquarters in Fort Mill, S.C. (4140 Pleasant Road).
Certified Child Passenger Safety (CPS) technicians from Britax, as well as local Safe Kids Coalition volunteers, will inspect all brands of car seats for proper installation and use. The experts will also advise parents and caregivers how to choose the right car seats for their family and teach them how to install them properly in their vehicles.
For those not in the greater Charlotte area, the Britax Facebook page will live stream safety tips from Sarah Tilton live from the car seat check event. To participate in the car seat check event, please visit: https://us.britax.com/press/britax-checking-station/.
Additionally, Saturday, September 24 is National Seat Check Saturday. Locate a checking station near you by visiting: http://www.safekids.org/events/field_type/check-event.
Britax Warehouse Sale
On Saturday, September 24, 2016, Britax will host a warehouse sale from 8 a.m. to 4 p.m. at its headquarters in Fort Mill, S.C. (4140 Pleasant Road). Shoppers will have access to a wide selection of Britax and BOB Gear products priced up to 70 percent off.
If attending the warehouse sale, Britax encourages shoppers to bring household items to donate to two local non-profit organizations that help at-risk youth and babies in the greater Charlotte, N.C. area, The Florence Crittenton Services Agency and The Children’s Attention Home. To find the products that are most useful, please visit here.
Adrien “Vonyetta” Watson, pregnant radio personality at WPEG Power 98 in Charlotte, will also make a special appearance at the warehouse sale in the morning to thank Britax for its donation of 25 B-Ready strollers and 25 B-Safe 35 infant car seats for the September 10 “Vonyetta's Big Giveback Charity Shower” for at-risk pregnant teens.
Britax and Jessica Seinfeld’s GOOD+ Foundation Donate Convertible Car Seats to Families in Need
Britax is continuing its longstanding relationship with GOOD+ Foundation during National Child Passenger Safety Week by running a social media campaign that will result in over $100,000 worth of new convertible car seats provided to over 600 families at the Eisner Pediatric & Family Medical Center in Los Angeles, California. Recipients of the seats will be low-income parents who bring their children for three well-child pediatric visits during the first year of their child’s life. Their collective goal is to incentivize these families to bring their children in for regular check-ups and increase the number of patients who keep to this schedule by 25 percent, resulting in healthier families overall. The program is part of a larger partnership between GOOD+ Foundation and the clinic that was funded by The Eisner Foundation that aims to nurture new mothers, foster engage fathers and support children at the most critical stage of development.
Raising the Bar in Rear-Facing Safety: Britax Adds Anti-Rebound Bar to Select ClickTight Convertible Car Seats
Britax recently announced updated versions of select Advocate ClickTight and Boulevard ClickTight convertible car seats to include an Anti-Rebound Bar (ARB) as advanced protection for rear-facing passengers.
To learn more about child passenger safety from Britax, please visit us.britax.com and join in the conversation by using the hashtag #BritaxSafety or visiting Britax on Twitter, Facebook, Instagram, YouTube or Pinterest.
About Britax Child Safety, Inc. (The Americas)
Britax manufactures a full line of safe, high-quality and intuitively designed premium car seats, strollers and accessories. Britax Americas sets and exceeds safety standards in the U.S and Canada, and engineers, tests and assembles more than 90 percent of its car seats in the United States. In 2011, Britax expanded its product line by acquiring BOB Gear, a leading manufacturer of high-quality strollers and stroller accessories. The Britax Child Safety, Inc. Americas Headquarters is located in Fort Mill, S.C. and employs over 200 people.