BRITAX® UNVEILS THE ONE4LIFE® SLIM ALL-IN-ONE CAR SEAT

FORT MILL, SC – September 24, 2024 – Britax, a trusted leader in child passenger safety, is excited to announce the release of the One4Life® Slim all-in-one car seat. Building on the success of the beloved and best-selling One4Life seat, the new slim model enhances the same features that parents already love, now with a space-saving design. Available in early Fall 2024, the One4Life Slim is designed to provide families with a comprehensive safety solution that grows with their child from birth to big kid, all while saving valuable back seat space.

The One4Life Slim is a versatile all-in-one car seat that transitions seamlessly through three stages of your child’s growth. It begins as a rear-facing infant and toddler seat (5-50 lbs.), then converts to a forward-facing harness seat (30-65 lbs.), and finally transitions to a high-back booster seat (40-120 lbs.), offering 10 years of reliable use. With its slim, 17.5-inch design, the One4Life Slim is ideal for families who travel with multiple back seat passengers, as it can fit three across* in many vehicles without compromising on safety or comfort. *Britax cannot guarantee 3-across fitment in all vehicles.

“Our goal with the One4Life Slim was to create a car seat that offers the same trusted Britax safety features while addressing the needs of families who require more space in their vehicles,” said Angela Stacey, Project Lead Engineer & Product Manager at Britax. “The SpaceSaver™ design is slim on the outside but spacious on the inside, helping to ensure that children are comfortable on every journey.”

Britax has long been known for its commitment to safety, and the One4Life Slim continues this legacy with a host of advanced safety features. The car seat helps protect your child in the event of a collision with a high-strength steel frame and SafeCell® technology, which work together to manage crash forces, as well as a patented V-shaped tether, which slows and reduces forward movement. Additionally, the ClickTight® installation system helps to ensure that the seat is securely and correctly installed in just three easy steps—pinch to open, thread and buckle, and click it closed.

“We know that parents value both safety and convenience, and the One4Life Slim delivers on both fronts,” said Kelly Thomas, Brand Director at Britax. “Not only does this car seat provide exceptional protection, but it also offers practical features like machine-washable fabric, easy-clean design, and adjustable comfort elements that make it a top choice for busy families.”

The One4Life Slim will be available in four stylish fashions—Sea Foam (light bluish green), Raven Black, Mineral Gray (dark gray), and Parchment (light beige)—allowing parents to choose a design that suits their style. The car seat cover features premium soft knit fabric with woven mélange accents that are made from recycled polyester, and it is naturally flame-retardant with no added FR chemicals.

This exciting new product will be available for purchase from US retail partners both online and in select in-store locations, as well as on us.britax.com. The One4Life Slim carries an MSRP of $399.99. For more information, please visit our detailed press sheet.

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About Britax

Established in Britain in 1938, the Britax journey has been one of safety innovations – from pioneering adult seat belts to introducing our first child car seat in 1966. Since then, we have been guided by our steadfast mission of "Protecting What Matters Most," and we uphold this commitment by providing secure, comfortable, and easy-to-use child mobility solutions worldwide. We take pride in being a part of families' lives, knowing that our products not only help ensure safe travels but also create lasting memories. For a closer look, visit us.britax.com or follow the brand on Facebook (https://www.facebook.com/BritaxUS/) or Instagram (https://www.instagram.com/britaxus).