NOW AVAILABLE: BRITAX® POPLAR™ & POPLAR™ S CONVERTIBLE CAR SEATS

February 1, 2024 – FORT MILL, SC – Meet the latest evolution in family travel by Britax: The Poplar™ and Poplar™ S convertible car seats. These car seats offer a convenient 2-in-1 design that transitions seamlessly from rear-facing to forward-facing. In rear-facing mode, they accommodate children weighing 5-50 pounds and up to 49 inches. In forward-facing mode, they accommodate children weighing 22-65 pounds and up to 49 inches. With parent-inspired safety and convenience features, these additions to the Britax lineup adapt to your lifestyle and provide a long-term travel solution that grows with your family.

"In developing the Poplar and Poplar S, our goal was to answer consumer calls for car seats that provided both room to grow and premium comfort, without sacrificing trusted Britax safety," says Angela Stacey, Product Manager for the Poplar line. "Our slim 17-inch SpaceSaver design helps provide flexibility for families to install multiple car seats across the back seat* in most vehicles. By offering an extended rear-facing capacity of up to 50 pounds, growing toddlers can remain in the recommended position longer. Lastly, the exclusive ClickTight installation system with more accessible seat belt paths further reduces any guesswork or stress, empowering parents with confidence every time."

*Britax cannot guarantee 3-across installation fitment in all vehicles

Poplar Convertible Car Seat: Hassle-Free Installation and Adaptable Fit at an Accessible Price

The Poplar offers an easy choice for caregivers thanks to its thoughtful design and safety features, which provide the peace of mind that parents crave. At the heart of its innovation is the slim 17” SpaceSaver design, thoughtfully engineered to accommodate three car seats across most vehicle back seats. This standout feature helps ensure that growing families can travel together in comfort, without compromising on safety or passenger space. In addition, the Poplar boasts an extended rear-facing weight limit of up to 50 pounds and incorporates the effortless ClickTight technology, offering a secure installation in three easy steps.

Safety is further enhanced by the SafeCell® crumple zone in the base, designed to help absorb crash energy, and a V-shaped top tether that slows and reduces forward movement during a collision. The car seat also features easy-read level indicators for optimal recline positioning, a 14-position easy-adjust no-rethread harness and headrest for growing children, and a durable carbon steel frame for stability. Convenience is key, with two dishwasher-safe cup holders for easy maintenance. Priced at $299.99, the Poplar is available in four stylish SafeWash® fashions — Stone Onyx, Glacier Graphite, Magenta Onyx, and Cobalt Onyx — all featuring washer and dryer-safe fabrics that are also naturally flame-retardant.

Poplar S Convertible Car Seat: Advanced Safety and Elevated Comfort & Style

The Poplar S model builds upon all the trusted features of the Poplar by incorporating the ReboundReduce™ stability bar, which helps minimize movement in the event of a crash. It also offers a premium upper-body support pillow and a removable head pad for refined comfort, alongside elevated colorways with tailored contrast stitching. Priced at $349.99 to reflect these added features and benefits, the Poplar S is available in six SafeWash fashions: Stone Onyx, Glacier Graphite, Onyx, Sand Onyx, Ruby Onyx, and Arctic Onyx.

We are excited to offer these innovative car seats to families seeking the highest standards of safety and comfort for their children. Both the Britax Poplar and Poplar S convertible car seats are now available for purchase on us.britax.com and through participating retailers nationwide. For more information, please visit our detailed press sheet.

About Britax

Established in Britain in 1938, the Britax journey has been one of safety innovations – from pioneering adult seat belts to introducing our first child car seat in 1966. Since then, we have been guided by our steadfast mission of "Protecting What Matters Most," and we uphold this commitment by providing secure, comfortable, and easy-to-use child mobility solutions worldwide. We take pride in being a part of families' lives, knowing that our products not only help ensure safe travels but also create lasting memories. For a closer look, visit us.britax.com or follow the brand on Facebook (https://www.facebook.com/BritaxUS/) or Instagram (https://www.instagram.com/britaxus).